No Print? No Business!

Activating this feature may result in data being transmitted to Google’s parent company in the USA. Additionally, cookies are set to enable the video to be displayed. By clicking “Activate video,” you consent to this. You may withdraw your consent at any time by adjusting your cookie settings or contacting us. Further information can be found in our privacy policy.

More Information

You can spin it any way you want: print remains important. But online and print are interdependent and we are witnessing an exciting time, a time when something new is emerging – a new way of communication. We have to learn that first – but what would the world be without print? Maybe Bernd Zipper’s film, which was produced in a self-experiment, will help.